Starter ($20/mo) is the entry paid tier: 400 AI Credits, more channels, with unlimited posts and 120 monthly schedules. Pro ($49/mo) raises AI and organic volume. Agency ($99/mo) adds unlimited publishing, unlimited ad platform connections (Campaign), and higher team caps.
Plans & Pricing
Pricing Details
Compare everything included in each plan. Starter, Pro, Agency, and Enterprise each include the same 7-day free trial when Stripe Checkout is enabled; upgrade when you need more scale, channels, automation, and team controls.
- One connected marketing workspace
- 7-day free trial on every plan
- Built for content, campaigns, and automation
Once approvals, collaboration, and paid campaign workflows matter, Pro or Agency becomes the practical baseline—Agency when you need unlimited posts and full Campaign connector scale.
Enterprise is mainly about scale, governance, procurement, private integrations, and contract-backed operating requirements.
- Lab
- Connector
- Post
- Campaigns
- Automate
- Analytics
- Collaborate
Plan Snapshots
Pick a base plan by monthly scale, then extend with add-ons or enterprise controls when needed.
Starter
$20/month
For solo marketers & creators
- 400 AI Credits / month
- Channels: up to 5 (Posts)
- Posts: Unlimited published / month (UTC)
- Schedules: 120 new placements / month (UTC)
- Templates library
- Integrations: Google Drive, Google Sheets, Dropbox
- Social scheduling and publishing
- Major platform connections
- 1 user + email support
- Add-ons: extra AI Credits & social channel packs (Stripe portal)
Pro
$49/month
For growing teams
- 800 AI Credits / month
- Up to 10 channels (Campaign /social )
- Posts: Unlimited published / month (UTC)
- Schedules: Unlimited new placements / month (UTC)
- Collaborate seats: up to 3 users
- API access
- Advanced analytics
- Automation + collaboration
- Priority support
- Add-ons: extra AI Credits & social channel packs (Stripe portal)
Agency
$99/month
For agencies & advanced marketing teams
- 2,000 AI Credits / month
- Channels: up to 15 (Posts)
- Posts: Unlimited published / month (UTC)
- Schedules: Unlimited new placements / month (UTC)
- Unlimited ad accounts (Campaign)
- Collaborate seats: up to 5 users
- Campaigns + paid ad publishing
- Automation + collaboration
- API access
- Priority support
- Add-ons: extra AI Credits, channel packs & campaign scale where enabled (Stripe portal)
Enterprise
Custom
For large organizations
- Unlimited AI Credits and campaign scale
- Posts: Unlimited
- Schedules: Unlimited
- Channels: unlimited (contract)
- Custom integrations and data flows
- SSO / SAML
- Security review, DPA, procurement
- Unlimited users + dedicated success
From Explore To Launch
How plans map to the Athenous workflow
The product experience follows the same path as the features page: start in AI, connect channels, publish, then scale with automation, analytics, and team workflows.
Draft in Lab
Use AI Credits in Lab and Studio, templates, and idea generation to create first-draft content, hooks, and campaign direction.
See AI featuresConnect and publish
Starter raises channel and volume limits versus lighter exploration in the app; Pro and Agency scale further; Enterprise is fully custom.
See publishing limitsScale with control
Pro, Agency, and Enterprise add automation, analytics, team approvals, and (on Agency+) full campaign operations for repeatable growth workflows.
See governance controlsCore Comparison
Fast overview of what unlocks at each tier.
| Feature | Starter | Pro | Agency | Enterprise |
|---|---|---|---|---|
| AI Credits / month (Lab, Studio & tool runs, one pool) | 400 | 800 | 2,000 | Unlimited |
| Connected social channels (Posts) | Up to 5 | Up to 10 | Up to 15 | Unlimited (contract) |
| Connected ad platforms (Campaign) | — | — | Unlimited | Unlimited (contract) |
| Organic social scheduling | Yes | Yes | Yes | Yes |
| Paid campaign publishing | - | - | Yes | Yes |
| Automation workflows | - | Yes | Yes | Yes |
| Collaborate & team seats | 1 seat | Up to 3 seats · approvals | Up to 5 seats · approvals | Unlimited · enterprise controls |
| API / CLI access | No | Full API | Full API | Full + custom |
| API rate limit (requests / day) | - | 1,500 | 3,000 | Custom SLA |
| Support | Priority | Priority | Dedicated success |
Social Publishing & Connection Limits
Caps for Post (published posts and new schedules per UTC calendar month) and for Connections (Posts vs Campaign connectors). Current connector caps: Free 2 social / 0 ads, Starter 5 / 0, Pro 10 / 0, Agency 25 / unlimited ads, Enterprise unlimited by contract.
| Plan | Social channels (Posts) | Ad accounts (Campaign) | Published posts / month | New schedules / month |
|---|---|---|---|---|
| Free | 2 | 0 | 30 | 30 |
| Starter | 5 | 0 | Unlimited | 120 |
| Pro | 10 | 0 | Unlimited | Unlimited |
| Agency | 25 | Unlimited | Unlimited | Unlimited |
| Enterprise | Unlimited | Unlimited | Unlimited | Unlimited |
All Features in Athenous
Complete feature catalog across AI Generation, Social Media, Marketing Campaigns, and Platform Foundation.
AI Generation
- Athenous Lab with 27+ AI tools
- AI ad copy and social post generation
- Email and campaign brief generation
- Content templates and reusable prompt library
- Sentiment analysis for copy and campaigns
- Multi-variant output for A/B testing
Social Media
- Unified content calendar and planner
- Post scheduling and multi-channel publishing
- Connections: Instagram, Facebook, LinkedIn, TikTok, X, YouTube, Pinterest, Snapchat, Reddit
- Smart-time suggestions for scheduling
- Creative library for assets and drafts
- Organic performance analytics dashboard
Marketing Campaigns
- Campaign builder and paid ad publishing
- Platform support: Meta, Google, LinkedIn, TikTok, Amazon, Microsoft
- AI budget allocation by channel
- A/B testing with winner declaration
- Lead scoring and bid optimization workflows
- Attribution and campaign performance reporting
Platform Foundation
- Workflow automation rules and triggers
- Bulk operations (bulk create, bulk schedule, bulk edit)
- CSV import/export for posts and campaign data
- Asset import/export with metadata mapping
- Team collaboration and approval flows
- Role-based workspaces for teams/agencies
- Integration tools: Zapier, webhooks, and custom connectors
- REST API and CLI access by tier
- Security review, DPA, and procurement support
- Dedicated success, SLA, and enterprise onboarding
How much you get of each area above depends on your plan: compare AI Credits, channel connections, Collaborate seats, and modules, then see publishing volumes and the function-by-function table. Starter includes 400 AI Credits per month in one shared pool (Lab, Studio, and tool runs). List prices: Starter $20/mo, Pro $49/mo, Agency $99/mo; enforcement is in in-app Billing. Checkout and billing flows are powered by Stripe for trusted payment handling.
Feature-Level Limits & Full Function Breakdown
One consolidated table of feature limits and functions, including what each capability does and how it is available by plan.
| Function | What it does | Starter | Pro | Agency | Enterprise |
|---|---|---|---|---|---|
| AI Credits (Lab, Studio & tool runs) | One monthly pool for prompts in Lab/Studio and metered AI tool runs | 400 / month | 800 / month | 2,000 / month | Unlimited |
| Content Templates | Save and reuse winning prompt structures | 100 saved | 250 saved | 500 saved | Unlimited |
| Variant Generator | Create multiple copy variants for one brief | Standard | Advanced | Advanced | Unlimited |
| Sentiment Analyzer | Score tone/sentiment of generated copy | Basic | Advanced | Advanced | Advanced + custom |
| Content Planner | Plan weekly/monthly content calendars | 1 workspace | 3 workspaces | 5 workspaces | Unlimited |
| Post Composer | Create final posts with channel formatting | Yes | Yes | Yes | Yes |
| Social Publishing | Publish posts directly to connected channels | Unlimited | Unlimited | Unlimited | Unlimited |
| Scheduling Engine | Queue posts for future posting times | 120 / month | Unlimited | Unlimited | Unlimited |
| Smart-Time Suggestions | Recommend best time to publish by channel | Basic | Advanced | Advanced | Advanced + custom |
| Channel Connections | Connect social and ad platform accounts | Up to 5 | Up to 10 | Up to 15 | Unlimited (contract) |
| Media Library | Store creatives, drafts, tags, and folders | Standard | Advanced | Advanced | Enterprise-scale |
| Campaign Builder | Create paid ad campaign structures | No | No | Up to 30 / month | Unlimited |
| Paid Ad Publishing | Launch paid campaigns to ad platforms | No | No | Yes | Yes |
| Budget Allocator AI | Suggest budget allocation across channels | No | No | Standard | Advanced + custom |
| A/B Test Manager | Run and evaluate controlled campaign tests | No | 10 / month | 25 / month | Unlimited |
| Lead Scoring | Score lead quality and purchase intent | No | Basic | Standard | Advanced + custom |
| Attribution Reporting | Track channel contribution to outcomes | No | Basic | Standard | Multi-touch + custom |
| Automation Rules | Trigger actions from events/thresholds | No | 25 rules | 50 rules | Unlimited |
| Automation Workflows | Multi-step automation pipelines | No | 10 flows | 20 flows | Unlimited |
| Bulk Create | Create many posts/campaign drafts at once | No | 250 actions | 500 actions | Unlimited |
| Bulk Schedule | Queue many posts in one operation | No | 500 queue size | 1,000 queue size | 10,000+ custom |
| Bulk Edit | Apply mass edits to post metadata | No | Advanced | Advanced | Advanced + policies |
| CSV Import | Import posts/assets from CSV | No | 15,000 rows | 50,000 rows | 500,000+ custom |
| CSV Export | Export reporting and content datasets | No | 75,000 rows | 250,000 rows | 2,000,000+ custom |
| Asset Import/Export | Move creative assets with metadata | Standard | Advanced | Advanced | Advanced + mapping |
| Team Seats | Member accounts with role permissions | 1 user | Up to 3 users | Up to 5 users | Unlimited |
| Approval Flows | Review and approve before publishing | Basic | Advanced | Advanced | Advanced + custom |
| Client/Workspace Isolation | Separate brand/client environments | Basic | Yes | Yes | Yes + enterprise controls |
| Analytics Dashboards | Unified dashboards for social/campaign metrics | Basic | Advanced | Advanced | Advanced + custom reports |
| REST API | Programmatic integration access | No | Full API | Full API | Full API + private integrations |
| CLI | Command-line automation workflows | No | Advanced | Advanced | Advanced + batch tooling |
| Native Integrations | Out-of-box integrations with connectors | 3 | 7 | 10 | Unlimited |
| Webhook Endpoints | Push events to external systems | 2 | 10 | 20 | Unlimited |
| Custom Connector Slots | Dedicated custom integration connectors | 0 | 1 | 2 | Unlimited |
| Support Model | Help channel and response priority | Priority | Priority | Dedicated success + SLA | |
| Security & Compliance | DPA, security review, procurement support | Basic docs | Standard | Standard | Full enterprise package |
Advanced Limits, Overage, and Add-ons
More details on fair-usage controls, overage handling, and optional add-on packs.
| Advanced Limit | Starter | Pro | Agency | Enterprise |
|---|---|---|---|---|
| API requests / day | - | 1,500 | 3,000 | Custom SLA |
| Webhook deliveries / month | 5,000 | 50,000 | 100,000 | Custom SLA |
| Automation executions / month | 0 | 25,000 | 50,000 | Unlimited / policy based |
| Asset storage | 15 GB | 20 GB | 25 GB | Custom |
| Data retention window | 180 days | 12 months | 24 months | Custom retention policy |
| Audit log retention | 30 days | 6 months | 12 months | Custom + export |
| Overage / Add-on | Starter | Pro | Agency | Enterprise |
|---|---|---|---|---|
| Extra AI Credits pack | 1,000 credits add-on | 5,000 credits add-on | 10,000 credits add-on | Contract bundle |
| Extra social channel pack | +2 channels / pack | +2 channels / pack | +5 channels / pack | Custom channel expansion |
| Extra ads / campaign packs | With Agency or custom enablement | With Agency or custom enablement | Add-on where Stripe products allow | Custom |
| Extra user seat | Add-on seat | Add-on seat | Add-on seat | Included / negotiated |
| Managed onboarding | Optional | Optional | Optional | Included |
| Priority support upgrade | Optional | Included | Included | Included + TAM |
| Custom integration implementation | Not available | Optional | Optional | Included scope-based |
Governance and Security Controls
Detailed control surface by plan for access, auditability, compliance, and reliability.
| Control / Governance Function | Starter | Pro | Agency | Enterprise |
|---|---|---|---|---|
| Role-based access control (RBAC) | Owner + editor | Multi-role | Multi-role | Custom RBAC policy |
| SSO / SAML | No | No | Optional add-on | Included |
| MFA enforcement policy | User optional | Workspace-level | Workspace-level | Org-level required |
| IP allowlist | No | Optional | Optional | Included |
| Action-level audit logs | Basic | Full logs | Full logs | Full + export API |
| Approval policy templates | Basic | Advanced | Advanced | Custom policy engine |
| Data residency options | Default region | Region select | Region select | Dedicated region policy |
| DPA / procurement package | Standard DPA | Standard + security summary | Standard + security summary | Full enterprise package |
| SLA | Best effort | Business SLA | Business SLA | Custom contractual SLA |
| Incident response channel | Email updates | Priority support queue | Priority support queue | Dedicated TAM + escalation path |
Data Operations and Migration
Import, export, backup, migration, and bulk data lifecycle capabilities by plan.
| Data Operation | Starter | Pro | Agency | Enterprise |
|---|---|---|---|---|
| Historical content import | No | CSV + API | CSV + API | Assisted migration |
| Bulk media import | No | Up to 10 GB / month | Up to 20 GB / month | Custom high-volume lanes |
| Bulk metadata mapping | Basic fields | Advanced mapping | Advanced mapping | Custom schema mapping |
| Scheduled exports | Weekly | Daily | Daily | Hourly / event-based |
| Automated backups | Platform default | Retention controls | Retention controls | Custom backup policy |
| Data deletion workflow | Self-serve | Self-serve + approvals | Self-serve + approvals | Policy-driven + API |
| Cross-workspace move/copy | Basic | Advanced bulk | Advanced bulk | Advanced + governance policy |
| Archive / restore | Basic archive | Archive + restore | Archive + restore | Policy retention + restore API |
Prices in USD. Annual billing saves 20% on Starter, Pro, and Agency where annual prices are offered. AI credits and optional ads performance fees may apply based on usage.
Resources & guides
Go deeper before you choose a plan
Use the same help and guide content from the rest of Athenous to understand how pricing maps to the actual product workflow.
Getting started
Pricing FAQ
The most important questions people ask before choosing a plan.
What is the difference between Starter and Pro?
Starter ($20/mo) includes 400 AI Credits per month, up to 5 social channels, unlimited publishes, and 120 new schedules per month (UTC). Pro ($49/mo) raises limits to 800 AI Credits, 10 channels, unlimited publishes, and unlimited new schedules per month, with API access and up to 3 users. Agency ($99/mo) adds unlimited posts and schedules, unlimited Campaign connectors, 2,000 AI Credits, and up to 5 users.
When should a team move to Pro or Agency?
Move to Pro when you need higher AI and organic volume (800 AI Credits/mo, 10 channels, unlimited publishes, and unlimited new schedules per month), API access, and up to 3 users. Move to Agency when you need unlimited posts and schedules, unlimited Campaign connectors, 2,000 AI Credits/mo, and up to 5 users.
Does Enterprise only mean more volume?
No. Enterprise is also about governance, procurement, SSO, auditability, private integrations, support commitments, and custom operating policies in addition to higher usage capacity.
Are AI Credits the same as posts?
No. AI Credits meter generation usage in Athenous Lab and AI Studio. Posts and schedules are separate operational limits tied to publishing workflows and connected channels.
Can I start small and upgrade later?
Yes. Begin on Starter, validate your workflow, then upgrade to Pro, Agency, or Enterprise when you need more channels, users, campaigns, and automation depth. Starter, Pro, Agency, and Enterprise each include the same 7-day free trial when you subscribe through Stripe Checkout where it is enabled.
✦ Start today
Choose the right plan,
then start building.
Start on Starter for publishing, step into Pro for higher organic volume, and choose Agency when you need unlimited posts and full Campaign scale.
- 7-day free trial on Starter, Pro, Agency & Enterprise (Checkout)
- Upgrade when volume grows
Agency and enterprise onboarding available.