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Use case

Run the flight next to the brief.

Build each campaign, ad set, and ad in one workspace. Keep the same brief you use in Post, then launch on the ad accounts your plan includes.

Start free Athenous Advertising
  • Three levelsCampaign, ad set, ad
  • Same briefPaid next to organic
  • You publishEdits stay in the workspace
Athenous campaign workspace with paid flights

The flight

Campaign, ad set, ad.

  1. 01

    Campaign

    Name the flight and the goal. Everything under it shares that brief.

  2. 02

    Ad set

    Audience, placement, and budget live on the ad set, so experiments stay comparable.

  3. 03

    Ad

    Creative sits on the ad. Copy from Lab lands on the object it belongs to.

How it works

From a connected ad account to a live flight

  1. 01

    Connect the account

    In Connections, link the ad accounts your plan includes.

  2. 02

    Build the structure

    Create the campaign, then the ad set, then the ad in Campaigns.

  3. 03

    Attach the creative

    Use the library or a draft from Lab. Where the network allows it, bulk edits and CSV update many rows at once.

  4. 04

    Read spend in place

    Review the flight in the same workspace as the organic calendar, so the brief does not split across tools.

Why teams use it

Spend stays on the object you edit

  • NamingFlights and experiments share one structure.
  • BudgetAd set budget sits next to the creative it funds.
  • OrganicThe promo window lines up with the week in Post.
  • RulesAutomate can act when a campaign is created, activated, or completed.

Ad accounts and the rest of the workspace

The networks

Meta, Google Ads, LinkedIn, TikTok, and the other ad accounts Athenous connects. The full set is on Athenous Advertising.

Lab and Post

Lab writes angles for the ad. Organic scheduling keeps the unpaid posts on the same brief.

Questions

Paid campaign questions

How is a paid campaign structured?

Campaign, then ad set, then ad. The campaign is the flight. The ad set holds audience and budget. The ad holds the creative.

Which ad networks can I launch?

Meta, Google Ads, LinkedIn, TikTok, and the other ad accounts Athenous connects, including OpenAI Ads, Spotify Ads, Snapchat, Reddit, Pinterest, Microsoft Advertising, Taboola, Outbrain, Yahoo Advertising, Alibaba Marketing, Baidu, Tencent, GrabAds, Mgid, Revcontent, Yandex Ads, Mercado Ads, Criteo, Google DV360, The Trade Desk, and Roku Ads. The Advertising page lists the full set. Availability depends on your plan.

Does a bulk edit publish on its own?

No. Bulk tools and CSV, where the network supports them, edit campaigns already in the workspace. People still choose what goes live on the connected ad account.

Paid campaigns

Put the flight in one workspace

Connect the ad account, build campaign, ad set, and ad, and keep the brief next to spend.

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